Denim

Marimekko Maridenim products are crafted from durable, sturdy denim fabric. Each piece is unique, thanks to specific washing and finishing processes that enhance the charm and appeal of Maridenim products.

Initial use

It's natural for strong-colored denim to transfer some dye to other textiles or surfaces, especially before the first few washes. During this period, pair Maridenim products with lighter textiles thoughtfully.

Product adaptation

Denim products naturally mold to the wearer's body over time, enhancing comfort. Maridenim denim does not contain elastane, so this shaping process takes some time and use. Please be patient.

Evaluate the need for washing

Maridenim products do not need frequent washing. The dense denim fabric easily sheds loose dirt or dust with a simple brush. Freshen up the fabric by airing it out. For individual stains, try spot cleaning with a damp cloth or a small amount of laundry detergent. Avoid vigorous scrubbing to prevent damaging the fabric's surface or color.

Washing

Check the care label for the correct washing method. Always wash Maridenim products inside out. Empty pockets and close zippers and buttons to prevent damage during washing. Liquid detergent, properly dosed, rinses out of denim best and doesn't leave detergent marks. Use a detergent that is free of bleach and brighteners.