From scraps to new fibers

Some products are marked with a special Designed for circularity tag. They have received the tag since they meet the criteria below.

• At least 25 percent of the main material of the product is regenerated from cutting waste or other leftover materials from the manufacturing of Marimekko's products.
• The cutting waste and other leftover material from the production will be used as raw materials for future products.
• The product is made with monomaterials, which improves the recyclability of the product at end-of-use.

Closed loop is a circular economy operating model where materials used in products circulate back into the production of new products. The goal is to reduce natural resource consumption and production-related emissions. Marimekko has launched several initiatives to significantly reduce emissions throughout its entire value chain. The materials used in the products are key in this effort. We are particularly looking for materials whose production consumes fewer natural resources and supports our climate goals.

Together with its partners, Marimekko has put the closed-loop production model to the test by using cutting waste and other leftover materials from the manufacturing of Marimekko’s jersey products as raw materials for new products. In Marimekko's first closed-loop products, which will be available for sale in the summer of 2023, the share of recycled fiber is 25 percent and virgin cotton fiber is 75 percent to ensure durability and quality.

Our first closed-loop products were produced in Portugal. There are typically many different parties involved in closed-loop production, and that’s why an efficient process and close local cooperation are essential. Marimekko's closed-loop T-shirts, sweatshirts, and hoodies demonstrate the various stages of closed-loop production.